1
20 Oct '15

UMI A OLA

Posted by admin in BIC, Champion, Mu Sigma Delta, UMI A OLA
Releasing in-store and online this Tuesday, October 20th at 11am HST.
**The white FITTED + Champion Umi A Ola Baseball Jersey will be releasing online only.**
blog image
blog image
blog image
blog image
blog image
blog image
Aloha kākou!
We continue celebrating our ten-year anniversary with our Umi A Ola collection, in which we aim to showcase our growth and dedication to our craft through use of premium materials and rich, timeless aesthetics. Also in line with our ten year anniversary, we’ve developed a new core branding package that helps mark this pivotal moment in our brand’s existence. As we usher in the next phase of our journey, we want to mahalo everyone for their continued support. We humbly and truthfully feel that the ten (umi) years before us and the ten years ahead give us life (ola).
 
Mu Sigma Delta Slider
To help epitomize the long-lasting and established feel of the Umi A Ola Collection, we utilized a brand new silhouette that held the desired characteristics. It features a soft brown multi-spec wool/poly crown and undervisor along with a cork visor emblazoned with maile leaves around the edges. The new crest logo is proudly displayed on the front while the Umi A Ola patch makes its home on the right side. Around the back, we have a multitude of details including a Hawaiian flag with Mu Sigma Delta in Greek above, the woven X logo at the top center, and three instances of our crowns and crossed swords. Another highlight is the slider enclosure featuring the words Mu • Sigma • Delta. On the inner sweatband, the words Longevity • Wisdom • Strength are written across the front.
front
back
back
left
right
bottom
 
FITTED + Champion Umi A Ola Baseball Jersey – White
The second piece from our collaboration with Champion is a white, 100% polyester button-up baseball jersey. It features a reflective “C” logo stitched on the front chest, along with the number 10 and Kākuhihewa, the 15th ruling chief of Oʻahu, printed on the right and left chest areas, respectively. Our 10 year patch sits at the bottom front above the Champion and size patches. The back features FITTED HAWAII with two crossed pololū (spears) printed in the center. This jersey will be an online exclusive.
front
back
 
Logo Label Pocket Tee – Navy or White
A clean pocket tee featuring a small red logo label stitched to the right of the pocket.
front
back
detail
front
back
detail
 
FITTED + BIC Umi A Ola Pen
The classic BIC pen we all know and love with a red body and black cap, denoting the black ink inside. It also features our new logo down the side, along with our ASD motto and website.
pen
detail